Friday 28 May 2010

Google completion of 750 million U.S. dollars acquisition

Google news:

On May 28, according to foreign media reports, Google announced the acquisition of mobile advertising company AdMob has been completed on Thursday. Because the acquisition is accomplished with the stock trading, Google will be buying from the open market value of 750 million U.S. dollars in company stock.

Since last November announced plans to acquire since AdMob, Google spent more than 6 months time to complete the acquisition of AdMob. U.S. Federal Trade Commission (FTC) last weekend has just announced the approval to spend 750 million U.S. dollars Google acquired mobile advertising company AdMob. Federal Trade Commission approved the deal because Google will face in the market, competition from Apple. Completion of the acquisition transaction AdMob, so Google has become the largest mobile advertising company.

AdMob was founded four years ago, now has about 160 employees. The acquisition is accomplished with the stock trading Dell Latitude E6500 battery, Google will be buying from the open market value of 750 million U.S. dollars in company stock. In accordance with Google Thursday's closing price of 490.46 U.S. dollars, Google will buy about 150 million shares of company stock.

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Google announced last November; it will be 750 million U.S. dollars acquisition of Admob. The Federal Trade Commission announced that after detailed investigation of this transaction, Google has done a lot of lobbying, trying to persuade antitrust regulators approved the transaction Dell Latitude E6400 battery. After the news, the Federal Trade Commission may acquire AdMob Google filed an antitrust lawsuit transactions. At that time, the Federal Trade Commission set up an internal litigation team to prepare for the related investigations. In addition, the Commission has a number of competitors to AdMob sent letters asking them to exchange on the Google acquisition of the potential impact of testimony under oath. The reason why the Federal Trade Commission would object to Google's deal is that this transaction will enable mobile advertising market, major competitors from three down to two.

Google CEO Eric Schmidt (Eric Schmidt) on April 12 said, Apple into mobile advertising market Dell Latitude E6500 battery, shows that the market is full of competition, the Federal Trade Commission officials should approve acquisition deal AdMob. Schmidt said this week two and, if regulators reject Google acquisition of mobile advertising company AdMob, Google will work with the U.S. government protests. Schmidt said that as the regulator of the Google acquisition of AdMob's transactions detailed scrutiny, leading to AdMob's business come to a halt, and make competition with Apple in the "great disadvantage."

Google announced the acquisition of Admob in before, Apple has been ahead of Google and Admob been negotiating to buy the issue. However, Google gain an advantage, buying up Admob. Google announced the acquisition of Admob in shortly after, Apple bought in January this year another company Quattro Wireless, a mobile advertising like Dell Latitude E6400 battery. But that is because of this transaction, eventually persuading the Federal Trade Commission approved Google's acquisition of Admob.

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